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Press Releases

Industry Veteran Mitch Barns To Be Nielsen’s Next Chief Executive Officer

Nielsen Holdings N.V. (NYSE: NLSN), a leading global provider of information and insights into what consumers watch and buy, today announced that effective Jan. 1, 2014, Dwight M. (“Mitch”) Barns will succeed David L. Calhoun as Chief Executive Officer, reporting to the Board of Directors.

Southeast Asian Consumers Enticed By Retail Loyalty Programs: Nielsen

The majority of consumers in Southeast Asia said that loyalty programs (marketing programs that reward members with purchase incentives) were available in retail stores where they shopped and that they were more likely to visit retailers that offered loyalty programs, according to a new study by...

Australians Jump Online for Last Minute Election News

While the lead up to the election had surprisingly minimal impact on unique audiences to news websites, the latest insights from global measurement company Nielsen reveal the actual election period drove a significant uplift in both traffic and time spent engaging with online content via news and...

Australians Jump Online for Last Minute Election News

While the lead up to the election had surprisingly minimal impact on unique audiences to news websites, the latest insights from global measurement company Nielsen reveal the actual election period drove a significant uplift in both traffic and time spent engaging with online content via news and...

Majority Of Southeast Asian Households Unfazed By Looming Food Inflation

Consumers in Southeast Asia are relatively unconcerned by looming food inflation, with the majority indicating there is enough flexibility in their household budget to absorb a rise in food prices without having to make significant sacrifices to their spending in other areas according to a report...

Online Ad Credibility On The Rise In Southeast Asia

“Earned” advertising in the form of word-of-mouth recommendations from family and friends continues to be the most influential source of advertising among Southeast Asian consumers, according to research released today by Nielsen.

Press Enquiries

For press enquiries about Nielsen’s insights in specific industries or regions of the world, please contact the appropriate Nielsen Communications representative below:

S.E. Asia, N. Asia: Deanie Sultana

Pacific: Jackie Helliker

JapanNatsuko Nakagawa

Korea: Lim Ji Eun

Indonesia: Miladinne Lubis

Philippines: Liza Martija

Malaysia: Danny Leo

SingaporeStanley Nam

Thailand: Matooros Maneeruttanaporn

VietnamVan Tran

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