The Nielsen Total Audience Report: Q3 2018
Total mediebruk blant voksne amerikanere ligger på 10,5 timer per dag. Vi ser en endring i hvor denne tiden brukes: Nett-tilkoblede enheter, APP/web og bruken av smarttelefoner erstatter gradvis andre plattformer.
Driving While Distracted: The Challenges of Measuring Behavior in Complex Environments
Are we really distracted in our cars? What if we remove the temptation to text while driving? Today’s cars are very technologically advanced, so it’s curious to see what impact that has on us as drivers.
No Matter What Change Looks Like, Know Your Next Move
What's next is always changing. That's why we're inspired by it, evolve with it – and create change ourselves. At Nielsen, connecting you to what's next is what drives us. Because when you know what's next, you'll get there first.