We study consumers in more than 100 countries to give you the most complete view of trends and habits worldwide.
Global Economic Conditions and the Consumer Product Landscape Are on Solid Footing at the Start of 2018
From a global perspective, prospects for the remainder of the year appear largely positive.
What We Need to Talk About us When We Talk About us Connected TV
With the growth of streaming apps available through the TV glass come new opportunities for advertisers to connect with consumers in the living room.
The Science Behind What's Next™
The right data can mean the difference between guessing and knowing. Nielsen's data is backed by real science, so you won't have to wonder what's next—you'll know.