Latina 2.0 Fiscally Conscious, Culturally Influential & Familia Forward
The continuing rise of Latinas, as a powerful economic force, is manifesting itself in everything from media and entertainment preferences to entrepreneurial prowess and newfound social assurance that reflects-and amplifies-the accelerating progress and confidence of women across the U.S.Download the latest report
We’re All Different (How We Reach Out)
Latinos come from all over the world. We have different skin tones, hair textures, accents and journeys. We are all unique. Even the way we speak Spanish is different–if we speak Spanish at all. But despite our differences, being Latino is about the values we share and the traditions we hold dear.
At Nielsen, we get it. We’ve been listening to you for years. And when you say ‘yes’ to our surveys, your voice is heard, your privacy is protected and your story gets told to the companies that make the products and media you love.
Hispanic Employee Forum
We recently hosted more than 200 Hispanic employees during our first-ever Hispanic Employee Forum held in Ft. Lauderdale, Fla. High-performing Hispanic talent experienced a two-day event filled with professional development activities and engagement from our senior leaders as well as other highly sought-out industry professionals. A number of our senior executives attended the event including Jamere Jackson, Chief Financial Officer; Angela Talton, Chief Diversity Officer; and Michael Alicea, Executive Vice President, Global Human Resources who were sponsors. Mitch Barns, CEO, also provided remarks via a live video feed. We also welcomed four clients and eight community organizations to a series of panel discussions, business workshops, professional and personal development seminars and cultural enrichment activities.
Hola Midwest and Stem
The Hispanic Organization of Leaders in Action (HOLA) ERG has performed numerous STEM education days in elementary schools across the country, bringing together leaders and associates from across the company to teach students lessons in STEM. At an event in April, leaders from 16 business areas presented a fun, interactive lesson on TV ratings to 176 sixth and seventh graders in the Chicago area.
Congressional Hispanic Caucus Institute, INC.
Stacie M. de Armas, Vice President, Strategic Initiatives & Consumer Engagement recently spoke during Hispanic Heritage Month at the opening plenary session during the recent Congressional Hispanic Caucus Institute, Inc. in Washington, D.C. Her panel, titled ‘Modern Activism: Organizing for Social Justice Through Social Media and Technology,’ featured a discussion on how new technologies have changed communication and how information is shared.
15th National Summit of Hispanic State Legislators
Stacie de Armas (right) is joined by Lillian Rodriguez Lopez (Hispanic Latino External Advisory Council member and co-chair), at the 15th National Summit of Hispanic State Legislators in Chicago, which was presented by the National Hispanic Caucus of State Legislators (NHCSL). Stacie shared insights from our latest DIS report, “Latina 2.0” during the Latinas Lead breakfast at the conference.
Latin Grammys’ Leading Ladies of Entertainment Luncheon
For the first time last year, the Latin Grammys held an event honoring women who have excelled behind the scenes of the Latin entertainment industry. Nielsen was a sponsor of “Leading Ladies of Entertainment,” a luncheon held during the 2017 Latin Grammys in Las Vegas. Andrew McCaskill (right) is joined by Erika Ender (center) singer, songwriter and Latin Grammy award winner; and Stacie de Armas (right).
YOUR PRIVACY MATTERS
Your voice, your preferences and the power you yield as a consumer matters. It matters not only to the businesses that produce the products and media you consume, but it also matters to us. At Nielsen, we are committed to being responsible with the personal data we maintain and we are committed to protecting the privacy and security of the personal data we collect.